WestGroup enthusiastically welcomed Melanie Munroe to our executive research team in 2024.  With over 15 years of supplier-side research expertise, Melanie designs studies with sound, defensible methodologies that are also practical, time-sensitive, and result in actionable insights.

Melanie chose WestGroup for its ‘just right’ size, commitment to custom, agile solutions with responsive service, and a culture defined by integrity and excellence.

Whatever challenges your business is facing, Melanie can identify, collect, and analyze the right data to deliver answers and insights with impact!

Education: BS Marketing, Bentley University

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At Westgroup Research, we promise to...

• Tell the truth: We have built our business with a commitment to tell clients the truth even if it hurts.
• Be Objective: Every report and recommendation from WestGroup presents interpretations based on research findings, not on pre-conceived ideas.
• Use innovative research designs and state-of-the-art statistical tools to enhance the quality of the study.
• Listen to our clients and always keep their best interest in mind.
• Deliver the highest quality research at the lowest possible cost.
• Keep all client information strictly confidential and use the information only to conduct the requested research.
• Protect our clients' study data so that it is available for client eyes only.